Museum of Happiness - Branding Print and Digital

The Museum of happiness is a London-based
not-for-profit social enterprise who shares the art and science of sustainable happiness with individuals, communities, schools and organisations.

I redesigned their logo to reflect people gathered around but also their 10 happy world beliefs. I also wanted to incorporate a feeling of sunshine and happiness by using yellow and orange for the logo. I created the 10 symbols representing the happy world using illustration and a happy bright colours palette that would evoke happiness, fun and approachability. I then developed posters, postcards, notebooks, tote bags, roller banners, badges, online assets for website, social media and facebook.